Texas Porch

DBA

A Lubbock County DBA Is Public Notice, Not Name Protection

Lubbock County Rules & Licenses

If you run a business under a name other than your legal name, you file an assumed name certificate, a DBA, short for 'doing business as,' with the Lubbock County Clerk. It's a short public filing that puts the name and the owners behind it on the record.

A Lubbock County DBA is good for 10 years from the filing date, or a shorter term if you state one. The important thing to understand is what it doesn't do. The county is explicit that filing an assumed name is public notice only. It is not a copyright, a trademark, or any kind of ownership right in the name, so it won't stop another business from using something similar.

Treat the DBA as one box checked. Depending on what you do, you may still need sales-tax accounts, health or city permits, state licenses, or real trademark advice if protecting the name actually matters to you.

Source to confirm: Lubbock County Clerk – Assumed Names

More Lubbock County notes

Property Tax

Who Values Your Property for Taxes

The Lubbock Central Appraisal District sets the value of your property; a separate tax office collects what you owe.

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Homestead Exemption

Homestead Exemption Lowers Your Tax Bill

If your home is your main residence, you likely qualify for a homestead exemption that reduces what you pay in property taxes.

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Ag Valuation

Agricultural Land Can Be Taxed at a Much Lower Rate

Farm and ranch land in Lubbock County can be taxed on what it produces, not what it would sell for, which often cuts the tax bill sharply.

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Tax Protest

You Can Protest Your Appraisal Value

If you think the appraisal district has overvalued your property, you have the right to formally protest and seek a lower value.

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